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RIP Youth - Video On - Cover Art

RIP Youth Return to Release the Sexy New Single “Video On”

Australian born, LA-based RIP Youth – the moniker of hit songwriter/producer James Maas – returns to drop his sexy new single “Video On” available everywhere on July 28th via Radikal Records. 

“Video On” is a high-energy electropop track on spicing things up with your partner. Playful 80’s inspired synths bounce their way through hard-hitting pop drums, as Maas delivers flirty tongue in cheek lyrics on turning the camera on in the bedroom.  

Stream/Download “Video On”

“Video on” is a song of sexual liberation and experimentation in the bedroom. Seeing yourself as the voyeur can add that extra little something to spice things up. We’ve produced the song to sound like you’re in the recording literally having just hit record and enticing your partner to play along. It’s a cool 80’s Wham kind of vibe that feels timeless yet set in the age of only fans and video phones in our pocket.” – RIP Youth 

The new single sees Maas continuing to push his pop-sensibilities to new heights, showing RIP Youth at their catchiest productions yet. With Maas’ longtime friend and Playboy model, Elsa Jean adorning the cover art to match, “Video On” radiates pure sexy fun. 

RIP Youth

The single follows-up RIP Youth’s smash collaboration with world–renowned DJ/Producer, R3HAB and exercise equipment trailblazers, Peloton on “It’s A Vibe (R3HAB Remix) – Peloton Edit”. Released in support of Pride Month 2022, R3HAB’s remix of RIP Youth’s original track was premiered at Peloton New York Studios as part of Cody Rigsby and Peloton’s DJ John Michael’s ‘Pride Live DJ Ride’. With strong radio support globally and nearly 750,000 streams on Spotify the mix has elevated RIP Youth to new heights. 

RIP Youth combines Maas’ love of pop, dance and R&B to create a sound that is quintessentially his own. Originally discovered by Sony BMG Australia, James Maas has collaborated and co-written Gold certified records with artists like CXLOE, JOJO and Brian McFadden. After relocating from Australia to Los Angeles he launched his solo project RIP Youth, blending irresistible melodies with euphoric dance-pop productions. 

His debut single “You Love” with Bombs Away & Reigan notched over 450,000 streams, New Music Friday in Italy, #16 on Sweden’s daily charts, and significant Australian airplay leading to an official remix from Italian DJ Molella. After an audio premiere on Hollywood Life, his single “It’s A Vibe” broke into the Top 10 on iTunes Australia Dance chart, with strong radio support in Australia (Joy 94.9, 2ONE, KIIS 106.5) the United States (Nexus) and the United Kingdom. 

Most recently, James has partnered with Playboy to help launch their new creator-led, digital platform CENTERFOLD, creative directed by Cardi B. Recognized as a top creator through his interview work with artists and celebrities, James is quickly becoming an artist to watch in the world of music, entertainment and pop culture. 

Stream/Download “Video On”

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Also Available:

RIP Youth - Pink Lemonade - Cover Art

RIP Youth - It's A Vibe (R3HAB Remix) - Peloton Edit
RIP Youth - It's A Vibe - Cover Art

RIP Youth - Midnight Hour - Cover