All posts tagged the real

Ayah Marar Plays Innovation In The Sun

ayah marar innovation

Last week, Ayah Marar reportingly killed it at the Innovation In The Sun festival in Barcelona. Drum and Bass authority, All Things Drum and Bass says that Ayah put a “fresh twist on a live set” and recalls it ended way too soon. The crowd photo, courtesy of Ayah’s instagram, is more than enough proof she had the crowd on their feet. All Things Drum And Bass apparently recorded the set and it’s meant to be online in the coming days. Check back for that soon!
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Ayah Marar's "Lethal Dose" Featured On MTV Iggy

ayah marar - mtv iggy

MTV Iggy, a new section of MTV covered up and coming international acts, posted the new video for Ayah Marar’s latest single “Lethal Dose.” Widely thought of as showing a bit of Ayah’s softer side, the video clip “Lethal Dose” features a more personal look at Ayah. MTV Iggy regards Ayah Marar for her “poignant songwriting, singing and aggressive DJ style.” Check out the clip below, and read the write up for the video here.
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Ayah Marar Featured "Thinking About You" Video To Be Released July 8th

ayah marar - thinking of you

Great news! The new Calvin Harris video for “Thinking About You” featuring Ayah Marar is set to drop on July 8th, according to Roc4Life. This comes just a day before the release of Ayah Marar’s The Real in the US! Calvin recently instagrammed photos from the video shoot and the general theme of the video is set around The Great Gatsby. We can’t wait to see this clip!

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"Thinking About You" Video With Ayah Marar Filmed In LA, To Be Great Gatsby Inspired

ayah marar - thinking of you

Calvin Harris recently shot a video for the track “Thinking About You.” featuring Ayah Marar. According to Calvin Harris, the video was inspired by The Great Gatsby (instagram photos from both Ayah and Calvin confirm). The video was shot in LA all this week. No word on when the video is going to drop, but the single is set to release on August 5th. Stay tuned.
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Ayah Marar's "The Real" Featured On Chasseur Magazine

chasseur magazine

Lifestyle e-zine, Chasseur Magazine did a nice write up for Ayah Marar’s The Real, which is set to drop on Radikal Records on July 9th. With that said, Chasseur Magazine commented on her latest single “Alive” calling it a “track grabbing a bit of Tulisa’s streetstyle attitude on one side, the bold look of Jessie J on another and a pop refrain that could easily fit into one of The Saturdays’ albums, the energy though is palpable and will definitely make the dancefloors and festival goers shake.” Chasseur also featured the clip, which you can also see below. Read the rest of the article here.\
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Ayah Marar Talks To The Irish Times


Ayah Marar took some time out to talk to The Irish Times in this new interview. If you ever were wondering how to pronounce her name (eye-ah), she reveals the mystery in the interview. In addition to such, she talks about her album The Real, upcoming studio plans, her label, working with Calvin Harris, and more. Read the interview below. You can check out the original post here.

First off, how do I actually pronounce your name?
Eye-ah. Everyone says Aye-yeah but it’s easier than that.

You’ve written with Toddla T, Jack Peñate and collaborated with Calvin Harris. You must have a very rounded view of the music industry.
I don’t know about rounded. I feel like I’ve built my own sector in the music industry just dipping in and out of different scenes. I mean, I’m underground and I always will be , and anything I do in the mainstream will highlight what the people on my side of the industry can do and as long as I can carry that banner, I will.

You’ve been accorded the title ‘Queen of Dubstep’. That’s not too bad.
It’s absolutely amazing! Queen of Bass also. It’s awesome.

Your wardrobe is savage. You should start wearing a crown onstage.
Savage? I like that. That’s awesome. Yeah, I got a crown tattoo the other day so I think I’ve got it locked. (She later tweeted: “Burger King cardboard crown maybe?”)

Your album The Real was released in October, you’ve had the big singles Mind Controller, Unstoppable, Alive and The Raver and we’re on the brink of festival season. Are you exhausted?
Not at all. Sometimes you think, “I’ve been doing this for so long” and your body is tired but your mind isn’t – so it’s like you wanna do stuff but sometimes it catches up with you. I never want to stop, so I’m finding ways to push myself further.

Are you working on your second album?

I had a moment at the start of this year where I said “let’s get onto album two” but now I think I’ll stick to singles for a while because I wanted to make an album and I did. But it’s not an album market now, especially with dance music, so I’m going to do a lot of writing and hopefully follow up with one of my own.

Tell me about your label, Hussle Girl.
Hussle is more of an umbrella. It started because I try to collect people along the way, especially strong women in the industry, but men too! I really want to start something like an agency for musicians and performers and people who make films, stylists and anyone to do with the music industry where they can come in and work together and help aspiring artists. So what I’m trying to do with the label is really gain a respect and a following.

You’re on Calvin Harris’s next single, Thinking About You. How do you feel about that track?
I love it! I’ve known Calvin for a very long time and now he’s smashing it and I am super proud of him. We wrote that and really enjoyed it. We didn’t think it would be a single but the response was so wonderful. It’s a coup again for
underground music. Hopefully, it will prove to people that we can do it.

Your career has been intertwining with Calvin’s for years now.

Yeah, we met in London about 10 years ago. He’s one of my closest friends and I love him to bits.

Have you been to Ireland before?

I toured with Calvin a few years ago and we were up in Giant’s Causeway and in Dublin. It was wonderful. I can’t wait to come back – it’s going to be awesome.

Sea Sessions is partly a surfing festival. Are you into that?
I am, funnily enough. I started last year and got on a surfboard for the first time. I’m well into it.

What should we expect from your Sea Sessions set?
It will be dirty, dark and bassy. Ha! It’s like a mini club experience for half an hour

The Real will be available July 9th, but you can stream/pre-order it right from our website. Click the artwork below.
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Ayah Marar – Alive

ayah marar - alive

“Alive” is the premier single for the American release off Ayah Marar’s debut album “The Real.” Championed by the likes of Q Magazine (four stars), Dazed Digital, Attitude, Mix Mag, Timeout and The Sun who have labeled her the “Queen Of Bass,” this single is Ayah’s first foray back into dubstep since her “Follow U” release with Yogi on Ministry of Sound. Having been a fan of both Funtcase and P Money (a fellow south Londoner), this seemed the perfect time to bring them together. Big, bashy, dark and very unafraid, Ayah’s penchant for unusual collaborations means that her tracks span a variety of genres making them relevant to an even wider demographic, and “Alive” is no different. The official video has racked up over 160,000 views on VEVO Online.
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The NQM Features Ayah Marar's "Lethal Dose" Video

ayah the nqm

The NQM just posted the video clip for Ayah Marar’s “Lethal Dose.” With a raw look into Ayah’s world, The NQM calls the video, “amazing piece of work.” The NQM even gave props to Calvin Harris for giving her more exposure in the scene. You can check out the original post here.
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Influxxx Features Ayah Marar

ayah influxxx

Lifestyle website, Influxxx recently posted a feature/interview for Ayah Marar. With a Calvin Harris featured single just released and her debut album The Real following closely behind, it only makes sense for her to be in the spotlight lately. Influxxx posted the interview with her, where Ayah speaks about her take on the EDM scene, her relationship with Calvin Harris, her music inspiration, and much more. check out that interview below, or have a look on Influxxx here.

The Real is set to drop on July 9th, but you can exclusively stream it on our website here.

What was the music scene like when you first came to the UK and what influenced you at the time?

To be honest I didn’t really know what the scene was like until I started spending time in London. I arrived and went to university in Warwick where we ran a weekly DnB night, then I started going to illegal raves in London, so that was my first exposure to the dance scene and I loved it!

What would you say was your inspiration to get into music?
I can’t even remember a definitive moment I decided to do it, at the risk of sounding cheesy there was never any other way for me. It’s all I’ve ever wanted to do.

You are quite close with man of the moment, Calvin Harris, how did that relationship come about?
We met a long, long time ago when I worked at a record shop in Soho and he moved into my spare room. We made some tunes together in his bedroom studio and have been the closest of buddies since.

What steps do you take to say writing a single or an album? Do you just go into a studio and start writing or write as and when you feel inspired?
In the case of THE REAL, yes Will Simms and I just locked ourselves in Kilimanjaro Studios and wrote day and night, it was epic. Otherwise I have to be able to write at a moment’s notice as I do a lot of songwriting for other people, but that is more work than play.

The album was great for your fans who wanted to see you do a lot of your own music rather than more features; it was a great hit amongst us at Influxxx, what song resonated the most with yourself from the album and why?
Thank you very much, I’d have to say LETHAL DOSE, as it means a lot to me, plus it’s the latest single so, every push helps!

You’ve put in the hours and hard graft to say the least, to get where you are, what’s your opinion on music talent shows such as the X-Factor and The Voice?
Honestly I don’t give them much thought, to each their own, as long as it doesn’t give people false hope I don’t mind what they do. Things like that will exist whether we like it or not.

What’s your take on the whole electronic music scene (that includes dnb, dubstep, garage, it’s such a hard genre to define!) experiencing a boom in the last couple of years?
It has always been the same in my eyes as it’s all I’ve ever know, but I’m very proud that it’s at the forefront of the music scene at the moment and I will continue to do my best to do right by it.

Which artists have caught your ear recently and what’s the one track you’re listening to most at the moment?
I love people like Funtcase, Marger, Eptic, Document One, More Like Trees, Trol23, Joe Driscoll. I’m rinsing the Kendrick Lamar album still!

Away from music what do you do as just to chill out?
I love movies and TV shows, I’m a bit of a geek about it.

As a fashion site as well, we feel compelled to ask, how would you describe your style and what’s your favourite brands?
I’m not very bothered about all that, I like nice clothes but I go for comfort. A mix of urban and grunge with a bit of elegance thrown in, I guess …

What advice would you give to people starting out in the music industry?
Take your time, nothing is so pressing that you have to compromise for it. And things NEVER go to plan so always be ready to face the challenge.

What does the future hold for you? Are you going to work on a second album? Plans for the summer?
I will be working on a bunch of singles, and a lot of UK and European dates over the summer.

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Ayah Marar – The Real


Well known amongst the electronic music community in the UK, Ayah’s dedication to her music has earned her the rightful title of “The Queen Of Bass.” Her debut album, “The Real” has been attracting widespread attention and critical acclaim, with a recent Vibe Magazine interview, Music Week featuring her song “Alive” as Track Of The Week, and Ayah winning Best Female Artist in the 2013 Drum And Bass Awards. Ayah’s fan-base is strong and promises to continue growing with the US release of “The Real” due out on July 9th this year.

Dance music is a broad church, but within each parish there’s usually a set of rules. A doesn’t always go with B, and X shouldn’t really mix with Y, but sometimes those rules are meant to be broken or manipulated into odd new shapes. Ayah Marar’s kaleidoscopic debut album, “The Real,” is a case in point: thirteen songs that take inspiration from the underground dance scene, cherry-picking the very best elements of drum and bass, techno and house and bolting them onto well-crafted pop hooks that look set to shatter dance floors. “It’s an homage to dance music in whatever form, whether it’s garage or two step or house or drum and bass,” she explains.

With seemingly every other new pop star trying to marry a gargantuan dance beat to a pretty melody, it’s a competitive world. The difference here is that Ayah Marar isn’t faking it. She lives the life of an underground dance fiend, of a DJ and MC, of a strong woman in a male-dominated industry. Her two worlds, the underground and the mainstream, have been brought together organically, co-existing in a way that sounds fresh rather than forced. “I’m trying something that I don’t think has been done in the way we’re trying to do it,” Marar states. “It’s what I love to do; it’s trying to find that balance.

“Dubbed ‘The Queen Of Bass,’ Ayah blends fiery vocals (you will be singing along
all day) with rattling drum breaks and bass that will slam you in the face.”

“Ayah Marar establishes her own pop identity brilliantly”Q Magazine

“Queen of UK Bass!”
Dazed Digital
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