Salt Ashes – Save It

Directed by Veiga Sanchez and Ian Coulson
Filmed & Edited by Ian Coulson
MUA: Lauren Reynolds

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Emerging electronic singer-songwriter Salt Ashes aka Veiga Sanchez debuts her brand new music video for “Save It,” the lead single from her self-titled debut album. When speaking to Billboard, who premiered the music video, Salt Ashes explained the inspiration behind the project..

“I wanted to create an abstract and artistic piece of work that mixed darkness with beauty and sexuality with rebellion. The song is about fighting for a love that others don’t approve of, so aside from wanting to portray the obvious intense passion there’s a lot of tension and defiance within the song that I wanted to come across.”

The music video was filmed at three separate locations in two cities. The “darkness” is portrayed visually within the video’s séance sequence — as well as lyrically as Sanchez laments, “They said your kiss would poison mine/ And it’s nothing I can trust/ But my veins won’t ease the flood/ ’Cause I still can’t get enough.”

“The idea behind the video was to contrast scenes of a ritual and a séance, to symbolize others trying to expel our love for each other, with darker, faster paced, scenes of unbinding passion and rebellion against those people.”

View the video’s premiere on Billboard at

Salt Ashes self-titled debut album  is now available for purchase in record stores nationwide, on AmazoniTunesBandcamp, Google Play, and in the Radikal Records web-store. It is also available for streaming on Spotify.

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